A LED does not have a "Positive" or "Negative" lead. It has a lead identified as the "Cathode" or Kathode" or "k". This is identified by a flat on the side of the LED and/or by the shortest lead.
This lead goes to the 0v rail of the circuit or near the 0v rail (if the LED is connected to other components).
Many LEDs have a "flat" on one side and this identifies the cathode. Some surface-mount LEDs have a dot or shape to identify the cathode lead and some have a cut-out on one end.
Here are some of the identification marks:
 
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